Guide to Figma Buzz
Figma Buzz was released in open beta at Config 2025. It is currently available on all plans and seat types. Learn more about what’s included in the beta.
Who can use this feature
Who can use this feature
While in beta:
Figma Buzz is free for everyone.
Publishing templates is available on all paid plans. Professional teams can create five team templates.
Once Figma Buzz is out of beta, it will be included on the Full, Dev, and Content seats, in addition to our free Starter plan. We’ll notify you before that happens.
What is Figma Buzz
Buzz enables teams to create on-brand static assets together, with the power of Figma Design.
Start from a template or from scratch to make assets in Buzz, for use cases like:
- Social media posts: Help your brand stand out on social with templates for multiple platforms, sizes, and organic versus paid.
- Digital ads: Figma Buzz has pre-made templates and blank frames for ads across platforms. You can also create ads using your brand team’s branded templates.
- Promotions: Create digital fliers, email header images, and other promos.
- Event materials: Make all your event assets in Figma Buzz, from wayfinding to badges and swag.
- Team communications: From office signage to benefits infographics, creating internal comms assets is easier in Buzz.
- Celebrations: Say thanks with flair. Make birthday cards, wedding invites, thank you notes, and other personal event designs.
How to use Figma Buzz
Figma Buzz makes it easy for you to create and share on-brand assets, so your teammates can grab what they need, when they need it.
You have access to templates, inserts, your team’s libraries, and curated libraries from the Figma Community— all available to use in styled text, icons, illustrations, and anything else your team has saved in a Figma Design library.
Focused editing
If you’re using Figma Buzz to edit templates created by your team, you’re in focused editing. You can tell when an asset has template guidelines and limited edit capabilities if it has a pink outline on the canvas with a lock icon next to the asset name. In focused editing, you will not have access to some of the tools in the left navigation bar like Text, Images, Shapes, or Inserts.
In focused editing, you’ll have the option to edit any fields in the left sidebar visible when you select an asset and click Edit content. You can also edit any text or image fields available in the selected asset’s toolbar.
Click to remove template guidelines and make changes to the design of the asset in freeform editing.
Learn how to use templates with guidelines.
Freeform editing
If an asset on your canvas has a blue outline, it’s an asset or template without guidelines you’re able to make changes to. When you’re in freeform editing, you’ll have access to all the creation tools in Figma Buzz to add text, images, shapes, and inserts. You’re also able to use Figma Design tools in Figma Buzz if you have a Full seat on a paid plan.
Learn how to edit assets in Figma Buzz.
Create a Buzz file
File browser
- Open the team or organization space you wish to create your asset.
- Click + Create then select Buzz.
You can also create a new file from a team folder.
Link
Type figma.com/buzz/new
in the address bar.
Access Figma Buzz-specific file templates to get you started.
Publish templates in Buzz
Create templates in Figma Buzz using the creation tools….
If you are already using Figma Design, you can use your current designs to make Buzz templates. Navigate to your design file, then copy your frames or components and paste them into an asset. From here, make any necessary edits and publish the Buzz file as a template from the Share modal.
Learn how to publish templates in Figma Buzz.
Use templates with guidelines
Use your organization’s brand assets to create templates anyone on your team can confidently use and stay on brand. Templates with guidelines let you make edits to approved fields and properties like text, color, and images, giving you peers what they need to create and export assets on their own.
Learn how to edit templates with guidelines.
Freeform editing
There are a few ways to create assets using Figma Buzz’s tools:
Start with a template
Start with one of your team’s or Figma’s templates to build something quickly. You can use the tools in Figma Buzz to make them your own, or use Figma Design tools in Buzz to make more advanced edits.
Start from a new asset
Add a new asset and start building with the tools in the left navigation bar. Create assets on your terms with text, images, shapes, and more.
Make images
Customize your visuals using OpenAI's gpt-image-1, Google Imagen 3, or Titan v2, which let you create any image you like with a prompt.
Bulk create assets
Use bulk create in Figma Buzz by uploading .csv and.xlsx spreadsheets. When you upload a spreadsheet, you can assign layers in the asset to columns of data in the spreadsheet. Once your layers and data are assigned and connected, Figma Buzz will create a new asset with each set of text or image values in your data.
Note: Only .xlsx files support adding images to assets in bulk.
Learn how to bulk create assets in Figma Buzz
Permissions in Figma Buzz
- Figma AI tools are available to anyone on a paid plan with at least a Collab seat.
- Templates with guidelines let anyone with can edit permissions to make changes to unlocked fields.
- You can remove guidelines from templates created by your team to [edit assets], but make sure to use Comments in the toolbar to keep the template authors in the loop.