Sprig and Figma

Sprig is an enterprise survey platform powered by AI agents. Sprig helps organizations move from question to evidence faster by transforming how research is designed, fielded, and synthesized. Combining modern survey infrastructure with specialized agents, Sprig accelerates every stage of the research process.

• Run concept and usability testing on one or many Figma prototypes within a single Sprig study to easily compare design iterations.
• Deploy surveys within Figma Make prototypes to easily get actionable feedback when sharing code-backed solutions with end-users.
• Personalize user questions across channels based on how participants interact with your Figma prototypes.
• Ask open-ended questions and have Sprig automatically cluster responses into actionable themes
• Make evidence-backed design decisions using centralized performance metrics.
• Feed Sprig survey responses directly back into Figma Make using the MCP, allowing AI to instantly generate and refine new prototypes based on real user data.
• Leverage MCP to pass Sprig insights seamlessly into your AI design workflows, automatically informing the next generation of Figma Make prototypes with concrete evidence.

To learn more about Sprig, visit the Sprig website.

Embed a prototype in a Sprig study

In Figma:

1. Open the prototype you want to embed in a Sprig study.
2. Click to enter Presentation mode.
3. Click Share prototype.
4. Adjust the sharing permissions to Anyone.
5. Click Copy link.

In Sprig:

1. Click +New Study.
2. Select Create from Scratch or Browse Templates and select an existing template.
3. Click +Add Question and select a question type.
4. Edit the question and then click Figma Prototype.
5. Paste the prototype link into the text field.
6. Click Audience.
7. Select Shareable Link or Email.
8. Click Launch Study.
9. To view the study, click Copy and paste the link into your browser.

For more information on creating Sprig studies, see Main Tasks on the Sprig website.

Replace a prototype in a Sprig study

Changes made to a Figma prototype are automatically reflected in your Sprig study. You may want to replace the prototype embedded in the study so that you can continue to work on your original design without impacting the study.

To replace the prototype in Sprig:

1. Open the Sprig study.
2. Click Edit.
3. Navigate to the question with the embedded prototype.
4. Click the Figma Prototype text field and replace the existing URL with the updated prototype link.
5. Click Save.

Stop using a prototype in a Sprig study

To stop using a prototype in a Sprig study, do one of the following:

In Figma:

1. Open the prototype.
2. Click Share prototype.
3. Adjust the sharing permissions to Only invited people. 

The prototype will no longer display in the Sprig study. When viewing the study, participants may be prompted to log into Figma and request access to the prototype.

In Sprig:

1. Open the Sprig study.
2. Click Edit.
3. Navigate to the question that includes the prototype you want to stop using.
4. Click the garbage can icon next to the prototype link to remove the prototype.
5. Update the question wording as needed.
6. Click Save Changes.